Research Blog: Music Video Conventions

 The genre of Indecisive is R&B. 

R&B, also known as Rhythm and Blues, is a genre of popular music that can be combined with different elements of music, such as pop, hip hop soul, and much more.

The concept of R&B has changed over the years. In early R&B music videos, males were formally dressed and were displayed to be sophisticated. Sometimes, in modern R&B music videos, males are seen topless or wearing designer clothes. The purpose of this is to target the female audience. Often, male artists wear certain clothes or accessories to appear "swag." This style is popular among teenagers, especially African American teenagers.

Women can be seen in many different ways in R&B music videos. Women are presented in a sexual manner. They would be seen wearing minimal clothing and heavy makeup. This appeals to the male audience, due to the way the females are embracing their looks and behavior. They can also be seen wearing certain heels to make their legs seem longer. Women in R&B music videos can also be perceived as independent and sophisticated. This targets the female audience who finds inspiration in the maturity of women. 

Both men and women in R&B music videos can express their own individuality. They can display this through their unique sound and clothing choices. They can be perceived as individuals who are confident in their own style. 

Often, the lighting in R&B music videos is darkened to create a mysterious and sexual atmosphere. The dark colors are used to show certain emotions. The colors in the music videos are softened and the lighting is a natural color. 



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